VIOMI AI Philippines has officially named actress and style icon Heart Evangelista as its brand ambassador, announcing the partnership during a grand launch at Solaire Resort, Manila, on Wednesday, October 28. The contract-signing event brought together Evangelista’s management, VIOMI board members, and founders Mary and Khelvin Cruz of ZK Summit Holdings, marking a significant new alliance for the brand in the Philippines.
The collaboration underscores VIOMI’s strategy to connect its technology-driven home solutions to a broader local market, leveraging Evangelista’s influence in fashion, beauty, and lifestyle. Known for her global presence in both entertainment and style circles, Evangelista brings aspirational appeal to the brand’s high-tech product offerings.
VIOMI AI Philippines focuses on water purification and hydration solutions rooted in smart home innovation. Its product portfolio features advanced reverse osmosis water filtration systems, some with mineral enhancement, integrated hot-water dispensing, and smart monitoring functions—enabling Filipino households to access cleaner water with greater convenience.
"Technology is changing how we approach daily living, and we’re excited to partner with Heart Evangelista, whose lifestyle and values align with our mission to bring smart solutions to Filipino homes," said a VIOMI spokesperson during the event. The brand aims to raise awareness of modern, design-focused water systems as essential features of contemporary living.
The growing interest in home technology among Filipino consumers signals a robust market for products that combine functionality and style. VIOMI’s approach aligns with this trend, offering solutions designed for seamless integration into modern homes and busy lifestyles.
Expansion to Cebu is already on VIOMI’s horizon. Through a partnership with DMGC Group, the brand is preparing to debut its water technology solutions in Cebu—a move that will strengthen its national footprint and introduce its innovative lineup to a key regional market. Launch dates and retail partners will be announced soon.
For Evangelista, the partnership is a natural fit. Her reputation for supporting both style and substance resonates with VIOMI’s mission of marrying design, innovation, and practicality. “I believe that modern living should be beautiful and efficient—and VIOMI is making that possible for Filipino families,” she said in a statement.
As VIOMI AI Philippines moves forward, the brand is positioning itself as a leader in smart water technology, expanding access to its solutions throughout Metro Manila and soon in Visayas. The campaign, built on the synergy between lifestyle and innovation, hopes to make high-functioning home tech a staple for households across the country.