Mang Inasal brought the spirit of Filipino togetherness to Ayala Malls Feliz as it concluded its highly anticipated Ihaw Fest 2026, uniting fans, customers, and celebrities for an evening of celebration, grilled favorites, and gratitude. The event, held at the bustling mall, featured beloved brand ambassadors and some of the country's biggest stars.
The grand culmination of the annual Ihaw Fest drew in crowds with appearances from Coco Martin, Dimples Romana, Maris Racal, Shuvee Etrata, and Fyang Smith. Each brought their own charm to an event built on Mang Inasal’s connection to communities across the Philippines, showcasing why the brand remains a staple of Filipino family gatherings.
A standout moment came as Mang Inasal president Mike Castro presented a token of appreciation to Coco Martin, honoring the actor’s decade-long partnership with the company. This ongoing collaboration has played a significant role in building the brand’s loyal following, with Martin’s authenticity and relatability resonating with everyday Filipinos.
“Napakalaking bagay po sa akin na hanggang ngayon, nandiyan pa rin ang inyong tiwala,” Martin said during the tribute. “Maraming salamat po sa lahat ng ating mga kababayang patuloy na sumusuporta sa akin at sa Mang Inasal.” He emphasized his gratitude for the enduring trust and support he and the brand receive from customers across the country.
Hosted by Dimples Romana and MJ Joanino, the event was filled with high-energy performances, interactive challenges, and free Pork BBQ sampling. Fans were treated to live music, opportunities to connect with their favorite celebrities, and prize giveaways, all while savoring Mang Inasal’s signature grilled dishes. Special performances by UPeepz Dance Company amped up the excitement, perfectly capturing the brand’s promise of Unli-Saya.
Mang Inasal president Mike V. Castro highlighted the broader vision behind Ihaw Fest: “More than a celebration, Ihaw Fest is our way of thanking the millions of customers who continue to make Mang Inasal part of their family's special moments and everyday meals,” Castro said. He credited the festival’s enthusiastic turnout as inspiration for the brand’s ongoing efforts to bring people together through exceptional flavors and joyful experiences.
Now in its fourth year, Ihaw Fest has earned its place as one of Mang Inasal’s most beloved annual promotions, consistently providing fresh reasons for customers to enjoy their favorite grilled meals every October.
For those who missed the event, Mang Inasal is extending the celebration throughout October, offering two FREE Palabok Solo servings for every purchase of the Mang Inasal Family Fiesta bundle.
Customers can find more information about Ihaw-Sarap and exclusive deals by visiting the Mang Inasal website or following its social media channels. The success of Ihaw Fest 2026 once again demonstrates how food—and a sense of community—lie at the heart of the Mang Inasal experience.