Rufa Mae Quinto Joins Easy Brand as Newest Ambassador, Bringing Liveliness and Heart to Kitchen Campaign
Easy Brand officially welcomed multi-talented actress and comedienne Rufa Mae Quinto as its newest brand ambassador during a lively media launch held at Caffe Allor Ristorante in Quezon City. The event, “Rufa Mae Quinto is Now Part of the EasyPro Family!”, celebrated her signature relatable charm and passion for home cooking, joining culinary icon Chef Boy Logro and an expanding roster of Easy Brand endorsers.
Rufa Mae’s partnership with Easy Brand marks her much-anticipated return to Philippine mainstream entertainment after her stint in the United States and a recent signing with Sparkle GMA Artist Center. Best known for her energetic performances on "Your Face Sounds Familiar" and her transformation into household music icons, Rufa Mae now embraces a different kind of transformation—this time, in the kitchen.
Affectionately called #MamaChef by close friends and fans, Rufa Mae has evolved her Instagram presence into a vibrant cooking space, where she shares recipes and meal ideas for her family. The new collaboration with Easy Brand allows her to extend her love for food and simple, flavorful cooking to a wider audience. “I’m loving the new me,” she shared, reflecting on her journey as a performer, mother, and now a kitchen inspiration.
During the media launch, Rufa Mae demonstrated how Easy Brand products help her prepare quick and delicious meals for her busy lifestyle. She highlighted EasyPro® Sauces—like their Premium Sweet Chili, Teriyaki, Soy Garlic, and Barbecue Sauce—as her go-to shortcuts for flavor-packed dishes. She also credited EasyPro® Powder Mixes and Flavor Powdered Mixes for making both savory and sweet treats more convenient, perfectly suiting her jam-packed schedule as a performer and hands-on mom.
“Madali, masarap, at certified ‘Rufa Mae’—ganun dapat!” she quipped, underscoring her preference for products that deliver both speed and taste in the kitchen.
Easy Brand executives expressed excitement over Rufa Mae’s addition to their ambassador family, noting that she embodies the modern Filipino home cook—creative, practical, and always entertaining. “With Rufa Mae Quinto joining Chef Boy Logro and our Easy Brand ambassadors, we’re excited to reach more Filipino families who want convenience without losing the joy of cooking,” shared a company representative.
A host of other brand ambassadors and notable attendees graced the event, including Chef Ruben Ignacio, Chef Marky Bartolome, Chef Zhe Jacinto, Chef Irish Manrique, Chef Carl Josh Dy, Chef Bam Piencenaves, Kobe Chan, Rachel Ann Jao, Lui Selorio, Boram Um, and Don Gabriel Calderon.
Easy Brand is a leading provider of food and beverage solutions, catering to home cooks, cafés, food entrepreneurs, and small businesses. Their wide selection includes drink bases, powdered mixes, sauces, and other kitchen essentials—all designed to make cooking more convenient, flavorful, and enjoyable for every Filipino kitchen.
With Rufa Mae Quinto as its newest ambassador, Easy Brand continues to inspire creativity, fun, and simplicity in home cooking—proving that great food doesn’t have to be complicated when you have the right partner in your kitchen.
