For so long, women have been told who to be, how to act, what to look like, and even how to feel. It’s a narrative as old as time, but now, New Moon PH is determined to help women rewrite it. With the launch of their “Tell Her Story” campaign, the wellness brand is shining a spotlight on fearless voices and unbreakable partnerships, proving that every woman’s journey is worth telling.
At the forefront of this movement is Ahtisa Manalo, whose own story is one many women will recognize. From the weight of societal expectations to navigating the often invisible challenges of hormonal health, Ahtisa’s honesty and courage have become a beacon for others. She knows firsthand the power—and vulnerability—in sharing one’s truth. When she first spoke publicly about her experience with Polycystic Ovary Syndrome (PCOS) during her journey with Miss Universe Philippines in 2025, it was a turning point—not just for her, but for countless women who felt seen, heard, and inspired to open up about their struggles.
New Moon PH’s campaign isn’t just about telling stories—it’s about changing them. By amplifying real, lived experiences like Ahtisa’s, “Tell Her Story” hopes to spark conversations around women’s health, confidence, and authenticity. The campaign is a reminder that embracing every part of your journey—messy, complicated, and beautiful—is an act of courage.
To support these journeys, New Moon PH introduces its Power Duo+: Hormo Balance and Soft Glow+. Hormo Balance, formulated with Myo-Inositol and D-Chiro-Inositol, is designed to help women achieve hormonal balance and address complex symptoms of PCOS—an often overlooked but essential pillar of wellness. Soft Glow+ pairs this with a blend of S-Acetyl Glutathione, Tripeptide Collagen, Sakura Extract, and more to promote brighter skin, natural detoxification, and overall wellness, helping women feel strong and confident inside and out.
The campaign’s message is impossible to ignore—literally. As part of the launch, Ahtisa Manalo’s image appeared on billboards across Metro Manila, from C5 Kalayaan to EDSA P. Tuazon, serving as bold reminders that women’s stories deserve to be seen, heard, and celebrated.
In a country where conversations about women’s roles and representation continue to evolve, “Tell Her Story” is more than a campaign—it’s a call to action. It’s about women uplifting women, creating spaces where their experiences are validated and their journeys respected. This year, as New Moon marks its second year as the Official Women’s Health Partner of Miss Universe Philippines, it’s also searching for the next Miss New Moon—a woman ready to step forward, share her story, and empower others to do the same.
Together, these stories embody the campaign’s message: “Her Story, Told. Balanced hormones. Visible glow.” In a society that often tries to define women, New Moon PH is helping them reclaim their narratives, trust their rhythms, and stand confidently in their power—because every story matters, and every woman deserves to tell hers.
